Your CRM should be the hub of all things technology in your brokerage. It should be the glue that ties your sales associates to your firm and provides so much value that sales associates aren’t afraid to share their contacts. Most importantly, having a feature-rich CRM positions sales associates and teams for growth.
Find out how the current tech trends can change your business in the coming years.
How does one truly define value? According to the IRS, the standard of value is Fair Market Value, which is defined as “the price at which the property would change hands between a willing buyer and a willing seller when the former is not under any compulsion to buy, and the latter is not under any compulsion to sell, both parties having reasonable knowledge of relevant facts.”